Yamaha announced a new product in its True Sound lineup, focused on better hearing and hearing health. The new Yamaha TW-E5B True Wireless Earbuds are engineered for a superior listening experience and comfort, with a new Listening Care feature that delivers consistent loudness and intelligent equalization, allowing users to enjoy the same full-range sound even at lower listening volumes. The new TW-E5B earbuds also feature an advanced mic design with Qualcomm cVc for improved calls and Ambient Sound, allowing users to be aware of their surroundings. One of the issues that Yamaha highlights is the risk of hearing loss due to continued exposure to high noise levels, which includes - not surprisingly - listening to loud music using headphones for extended periods of time. Due to this important social issue, Yamaha has made Safe Listening central to their new headphone development process to promote safe music listening with headphones. Yamaha's Listening Care technology manages loudness by introducing intelligent equalization at any volume. By maintaining the same consistent loudness and the original music balance, users are less prone to increase the volume. The new earbuds are also equipped with a superior microphone array designed to support Qualcomm’s Clear Voice Capture (cVc) technology for improved voice capture, with a suite of algorithms that deliver echo cancelling and consistent voice quality. The same microphone array helps deliver a superior transparency experience in the Ambient Sound mode, even while listening to music. Unlike active noise cancelling designs, the microphones are used simply to deliver awareness of the user's surroundings. Sound reproduction in the new TW-E5B earbuds is delivered by a single 7mm dynamic driver, combined with a new acoustic structure where the driver, nozzle, airflow and acoustic space in the earbuds' housings are optimized for a spacious sound, while maintaining the structure to passively cancel surrounding noise. Being slightly larger than the TW-E3B, the new TW-E5B earbuds are an IPX5 water and sweat resistant design that offers 8.5 hours of autonomy on a single charge, with the USB-C case providing charge for a total of 30 hours.